I’m a product designer with a background in coaching, focused on creating products people actually understand and use. As a founding designer and CDO, I built and scaled a financial health company— leading UX/UI, shaping the product strategy, and working directly with users to inform every decision.

How I think about Product Design

I believe good products come from understanding people and not just requirements. My work focuses on reducing friction, building trust, and designing experiences that feel clear from the first interaction.

Career Highlights

  • Spent 8 years traveling across the U.S., testing and refining a product in real-world environments

  • Supported thousands of educators through research-driven training and financial coaching (in-person and online)

  • Hired and trained a team of brand ambassadors to deliver workshops and generate user insights across the USA

  • Became a Certified Professional Co-Active Coach

  • Designed an investing app for socially and environmentally conscious users

  • Early experience in photography and design, representing major U.S. brands through a historic advertising agency

  • Led design for startups featured in major publications, including Entrepreneur and The New York Times

  • Ran design and media for a three Michelin-starred restaurant group

  • Built and launched multiple startups, including a successfully funded Kickstarter campaign

  • Background in education: former math teacher, basketball coach, and chess instructor in the Bronx